- Start with keyword research.
- Use headings to your benefit.
- Optimize your content for featured snippets.
- Write for humans, not search engines.
- Optimize your title.
- Include keywords in your meta description.
- Add alt text to images.
- Resist the urge to keyword stuff.
- Link to high-authority websites.
- Aim for scannable, longer posts.
- Link to other posts on your site.
- Compress images for fast page load speed.
- Design a link-building strategy.